SRAM Red ETAP Shift-Brake Control Reviews

Review score: 9.3/10 – Updated November, 2024

Latest Price: £215 (RRP: £215)

Take a look now to discover what makes SRAM Red ETAP Shift-Brake Control worthy of a review score of 9.3 out of 10.

---

Skip to content:

• Features
• Quality
• Price
• Reviews
• Brand – SRAM
• Videos
• Summary
• Alternatives

---

View reviews at Chain Reaction Cycles

---

SRAM Red ETAP Shift-Brake Control features

Quality

Quality is without doubt one of the most important factors that we consider when buying bikes, parts, accessories or clothing. As you’d imagine it’s especially important when buying Gear Shifters. Let’s take at a look at the sort of things you can look at when trying to ascertain the quality of SRAM Red ETAP Shift-Brake Control.

The first thing is material. Looking at what SRAM Red ETAP Shift-Brake Control is made of will give you a really good idea of the quality overall. Take a look at the specs above and you should be able to see the material. It’s then up to you to decide if it meets your expectation.

Similarly you’ll also want to spend some time looking at the features too. Again the table above, listing the features will give you a really good overview. However you should think about the sort of features that you’d expect when buying new Gear Shifters. It’s worth writing a list of the “must-have” features so that you don’t end up compromising and missing some important features, or alternatively end up buying an unnecessarily high specced product.

There’s also a lot of merit in checking out the brand of the product and looking at the various brands that are selling Gear Shifters. Brands like SRAM are of courses extremely well respected in the cycling community so you know you’re getting a fantastic product with them. But if you’re undecided on your product you should write up a list of brands that you’d be happy to buy. It’s a great way of filtering and narrowing down the number of products when you’re searching.

Next up you’ll want to think about the price and use that as a guide to set your expectations of the quality. If you’re buying the cheapest of the options in the Gear Shifters category you should probably expect it to not be of as good quality as the most expensive. It sounds obvious of course. But this is where you can get a bit clever and use your combination of features, specs, materials and other factors to work together to get a really good quality product at the best price. We often draw up a list of “must-haves” and use these as filters when shopping online so that you’re only seeing products that meet your criteria. You can then sort by Price>Low to get the best deals.

---

Comparing Prices

Price, as you would imagine, is the most popular reason for someone buying one product over another. It is the single most important factor in choosing the majority of products we buy. The same goes for Gear Shifters.

It’s at this stage of the buying process, when you’re looking at different options, that you should set a budget. Do some research to understand how much roughly you can expect to pay for the sort of level of product that you’re looking for. Then match that to your own personal circumstance and how much you can afford to spend. This will really help you in narrowing down the right product for you.

Price of SRAM Red ETAP Shift-Brake Control

So the first aspect of price that we’re going to look at is the price of SRAM Red ETAP Shift-Brake Control.

We run regular scans across the web to find the best prices for the products that we review, from a range of cycling retailers. The best price we managed to find SRAM Red ETAP Shift-Brake Control was over at Chain Reaction Cycles where the price was £215 in our latest search.

Based on this price we’ve scored it 9.8 out of 10 for price.

Average price of Gear Shifters

Next we wanted to look at how much you can expect to pay, on average, for Gear Shifters.

We found 184 in the Gear Shifters category over at Chain Reaction Cycles. We looked at the average price of the products within this category and found the average is £114.04, making it above average at £215.

It’s sometimes helpful to look at how much the prices can vary. Especially when setting yourself a budget, or when trying to understand just how much you could spend on Gear Shifters. We found that the most expensive product currently available was £389.00, whilst the cheapest we managed to find was £2.99.

With 184 products available we worked out that 29 cost more than SRAM Red ETAP Shift-Brake Control and 154 were cheaper.

Cost of SRAM products

At Chain Reaction Cycles we found 302 products from SRAM, of which 57 were in the Gear Shifters category.

For now though we’re looking at SRAM branded products in all categories. The average price of these products was £186.89 making this product above average.

You’ll also be interested to know that the cheapest SRAM product we found was £2.99 and the highest price we could find from them was £2300.00.

Of the 302 from SRAM, 72 were more expensive than SRAM Red ETAP Shift-Brake Control and 228 were cheaper.

How much are SRAM Gear Shifters?

We then wanted to get a bit more specific and only look at SRAM products that are listed in the Gear Shifters category.

The average price of the 57 products that match this search was £93.01, with the cheapest coming in at £4.99 and highest price was £369.00. With the average being £93.01, SRAM Red ETAP Shift-Brake Control comes in above average.

5 products that meet this search were more expensive than SRAM Red ETAP Shift-Brake Control and 51 were cheaper.

---

SRAM Red ETAP Shift-Brake Control Reviews

Reading reviews is an amazing way of getting a good feel for a product without actually being able to try it or see it first.

There are two different types of reviews, and we also recommend reading both.

1. Expert reviews – In the cycle industry there are loads of really reliable trusted resources for expert reviews. For example if you’re looking to buy a new bike, BikeRadar Bike Reviews are great.

2. Customer reviews – these are probably your best resource for information. There’s no finances or influence involved, they’re purely just honest reviews from customers that have bought and used the product. The reason we love customer reviews so much is because no matter if their view is good or bad, there’s a very good chance that it will be honest and unbiased.

Our best advice is to head over to Chain Reaction Cycles and read the SRAM Red ETAP Shift-Brake Control reviews there.

Based on what we’ve seen in terms of reviews for SRAM Red ETAP Shift-Brake Control, it really does look like a great buy. So for the review score, we’ve scored it 8.5 out of 10. The average review score for all products in the Gear Shifters category at Chain Reaction Cycles is 4.3 out of 5.

Owner reviews, as we say, are one of the most important pieces of research that we can do before we buy. So, with that in mind, if you do go on to buy SRAM Red ETAP Shift-Brake Control or another similar product, like Campagnolo Centaur Power Shift 11 Speed Ergos reviews or Campagnolo Potenza HO Power Shiift 11 Speed Ergos reviews we’d love you to leave a review in the comments below. It will really help future buyers just like you, when they’re looking to buy Gear Shifters.

---

Brand

As we said in the pricing part of the review, brand is a really important consideration, but especially so when looking to buy Gear Shifters. But as you’re probably already aware, you’re on to a great choice if you do go with SRAM, as they’re a fantastic brand, making amazing products.

---

YouTube Video of SRAM Red ETAP Shift-Brake Control

Below we’ve embedded a video from YouTube where we’ve searched for SRAM Red ETAP Shift-Brake Control reviews.

---

Summary

Overall, we’ve been hugely impressed by the quality, price, reviews and features of SRAM Red ETAP Shift-Brake Control. We’d say that as long as it fits your budget and meets your expectations in terms of features/spec…it’s a really strong contender. That’s why we’ve scored it a massive 9.3/10 overall.

---

Further product details

• Product ID 1: 25010915549
• Product ID 2: 590669UK
• Brand: SRAM
• Model number: 00.7018.236.002
• RRP: £215
• EAN: 710845799136
• Description: SRAM Red eTap Shift-Brake ControlSRAM RED eTap shift/brake levers use SRAM’s AIREA wireless communication protocol for a secure and interference free connection with the derailleurs. Its advanced shift logic is inspired by motorsport and introduces a new way to shift that will virtually eliminate mistaking upshifts and downshifts. Ergonomically ShapedThe shifters are powered by two CR2032 watch batteries, which are good for 2 years of use. Ergonomically shaped hoods sit comfortably in the hand and the levers are reach-adjustable to suit all hand sizes.Features: Wireless connection via AIREA network for fast and clean installation Revised ErgoBlade levers provide confident control eTap shifting logic and positive feedback paddles eliminate shifting mistakes Seamless, quick and positive controls – right lever moves up the gears, left lever moves down, press both together to change front ring Only compatible with SRAM RED eTap derailleurs*Please note, brake rotor not included Technologies: Airea: Utilising 128-bit encryption, eTap¬†shift signals are transmitted and received in accordance with SRAM’s proprietary wireless protocol known as AIREA. Each time an eTap groupset is paired, a new encryption code is generated and assigned to the components in this group to ensure complete shifting security eTAP: All of the underlying technologies in the SRAM RED¬†eTap groupset such as wireless shifting, advanced battery power management and mechatronics technologies are all meant to serve one ultimate purpose, to facilitate the most intuitive and consistent shifting available. This shift logic is called eTap. The right lever makes it harder, the left lever makes it easier, press both levers to shift the front derailleur. Simple, unmistakable, and intuitive.Buy¬†SRAM Components¬†from Chain Reaction Cycles, the World’s Largest Online Bike Store.
• Full Category: Components > Gear Shifters
• Size: 11 Speed
• Unisex
• 0
• Adult

---

Other options for Gear Shifters

As you’d imagine there are so many options out there when buying Gear Shifters. 184 in fact.

A few of our other favourites that we spotted when researching SRAM Red ETAP Shift-Brake Control included,
SRAM GX Eagle 12sp Trigger Shifter reviews, SRAM GX Eagle 12sp Grip Shift reviews, or we really liked the look of Campagnolo Powershift Ergo Brake Lever Hoods reviews as another alternative.